AI incident #1563 ·

KPMG Report Allegedly Included Hallucinated Citations and Inaccurate Agentic AI Case Studies

What happened

In October 2025, KPMG published "Total Experience: Redefining Excellence in the Age of Agentic AI." GPTZero later reported that only five of 45 citations accurately matched their sources, while others contained flawed details. The pattern reportedly suggested an unverified LLM research tool, but the system and extent of AI involvement remain unconfirmed.

Only the incident metadata is stored here. The underlying news reports are on the AI Incident Database (CC BY-SA 4.0); use the links above to read them.

News reports (3)

Coverage catalogued by the AI Incident Database. Titles link to the original publisher; the text is not reproduced here.

  1. KPMG drops AI report after false case studies exposed
    internationalaccountingbulletin.com · Ellichipuram Umesh · AIID #7547

Who was involved

Alleged harmed party
Ubs, Transport For London, Transit Systems, Swiss Federal Railways, Researchers, Policy Analysts, Nhs Greater Manchester, Healthcare Organizations, Financial Institutions, Epistemic Integrity

Classification (MIT AI Risk Repository taxonomy)

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