Artificial Intelligence Policy Tracker

AI incident ·

Is Pokémon Go racist? How the app may be redlining communities of color

8 news reports Snapshot 7 Sep 2026
On this page 8 sections

In brief

An AI system built and deployed by Niantic Labs allegedly harmed Non White Neighborhoods and Communities Of Color.

Risk domain
Discrimination and Toxicity Unfair discrimination and misrepresentation
Occurred
Coverage
8 reportsMar 2016 - Feb 2018

What happened

Through a crowdsourcing social media campaign in 2016, several journalists and researchers demonstrated that augmented reality locations in the popular smartphone game Pokemon Go were more likely to be in white neighborhoods.

Laws on record for this risk area

Policy angle: Classified under Discrimination and Toxicity (Unfair discrimination and misrepresentation) in the MIT AI Risk Repository taxonomy; 4 instruments on record cover this risk area in the United States.

Matched from the record's risk category and country to the instruments in effect recorded here: a law listed covers the area, which is not a finding that it applies to this incident. A reviewer can correct the match in the repository (data/external/incident_overrides.yaml).

News reports (8)

Titles link to the original publisher; report text is not reproduced here.

  1. Is Pokemon Go racist?
    stuff.co.nz · Allana Akhtar
  2. Pokemon Go: The Good, The Bad, And The Ugly
    ivebeenmugged.typepad.com · George Jenkins
  3. Power of Numbers: Pokemon Go!
    medium.com · Sandra Az

Who was involved

Alleged deployer
Niantic Labs
Alleged developer
Niantic Labs
Alleged harmed party
Non White Neighborhoods, Communities Of Color

Classification (MIT AI Risk Repository taxonomy)

Causal entity
AI
Intent
Unintentional
Timing
Post-deployment
Harm level
none
Sectors
information and communication, arts, entertainment and recreation
Countries
US

Risk entries describing this failure mode

Entries from the MIT AI Risk Repository coded to subdomain 1.1.

  • Discrimination

    "Discrimination - Unfair or inadequate treatment or arbitrary distinction based on a person’s race, ethnicity, age, gender, sexual preference, religion, national origin, marital status, disability, language, or other pro...

    A Collaborative, Human-Centred Taxonomy of AI, Algorithmic, and Automation Harms (Abercrombie2024)

  • Harms of Representation and Other Biases

    "A pretrained LLM generally has many of the stereotypical biases commonly present in the human society (Touvron et al., 2023). This makes it difficult for users to trust that LLMs will work well for them and not produce...

    Foundational Challenges in Assuring Alignment and Safety of Large Language Models (Anwar2024)

  • Risks from bias and underrepresentation

    "The outputs and impacts of general- purpose AI systems can be biased with respect to various aspects of human identity, including race, gender, culture, age, and disability. This creates risks in high- stakes domains su...

    International Scientific Report on the Safety of Advanced AI (Bengio2024)

  • Bias

    "General-purpose AI systems can amplify social and political biases, causing concrete harm. They frequently display biases with respect to race, gender, culture, age, disability, political opinion, or other aspects of hu...

    International AI Safety Report 2025 (Bengio2025)

  • Biased Training Data

    "Compared with the definition of toxicity, the definition of bias is more subjective and contextdependent. Based on previous work [97], [101], we describe the bias as disparities that could raise demographic differences...

    Risk Taxonomy, Mitigation, and Assessment Benchmarks of Large Language Model Systems (Cui2024)

  • Bias

    "The training datasets of LLMs may contain biased information that leads LLMs to generate outputs with social biases"

    Risk Taxonomy, Mitigation, and Assessment Benchmarks of Large Language Model Systems (Cui2024)

  • Toxicity and Bias Tendencies

    "Extensive data collection in LLMs brings toxic content and stereotypical bias into the training data."

    Risk Taxonomy, Mitigation, and Assessment Benchmarks of Large Language Model Systems (Cui2024)

  • Broken systems

    "These are the most mentioned cases. They refer to situations where the algorithm or the training data lead to unreliable outputs. These systems frequently assign disproportionate weight to some variables, like race or g...

    Navigating the Landscape of AI Ethics and Responsibility (Cunha2023)

Incidents in the same risk subdomain

All incidents in this subdomain

Source record: incident #73 on the AI Incident Database · all 8 reports